Impact on local development

Make donations or practice patronage with a few local organizations on a regular basis.

1. Identification of local beneficiaries:

- Selection of local organizations: Research and identify local organizations that are aligned with the organization’s values, such as charities, community initiatives, schools, or cultural projects.

- Assessment of the needs of the organizations: Establish contact with the selected organizations to understand their specific needs and determine how the organization can provide meaningful support.

2. Establishment of a donations and patronage policy:

- Drafting of the donations policy: Define a clear policy for donations and patronage, including the criteria for selecting organizations, the type of support (financial, material, or in-kind), and the frequency of contributions.

- Budgeting for patronage: Allocate a specific annual or quarterly budget for donations and patronage, based on the organization’s financial capacity.

3. Planning regular contributions:

- Donation calendar: Establish a calendar for making donations or sponsorship actions, ensuring regularity in contributions (monthly, quarterly, annual).

- Diversification of support actions: Vary the types of support (financial donations, corporate volunteering, in-kind donations) to meet the specific needs of organizations while strengthening community impact.

4. Employee and stakeholder engagement:

- Employee participation: Encourage employees to get involved in sponsorship initiatives, for example, by participating in fundraising events or proposing organizations to support.

- Internal communication: Regularly inform employees about the sponsorship actions undertaken by the organization and the results obtained.

5. Implementation of sponsorship actions:

- Execution of donations: Carry out donations and sponsorship actions according to the established schedule, ensuring clear communication with the beneficiary organizations to coordinate contributions.

- Monitoring of actions: Monitor the use of donations by the supported organizations, ensure that contributions have the desired impact, and adjust sponsorship actions if necessary.

6. Evaluation and communication of impacts:

- Impact measurement: Regularly evaluate the impact of donations and sponsorship on local organizations and the community in general, by collecting feedback from beneficiaries.

- External communication: Communicate on sponsorship actions and donations made through the organization's communication channels (website, social networks, annual reports) to promote the company's commitment to the local community.

7. Continuous improvement:

- Annual review of the donation policy: Review the donation and patronage policy each year to ensure that it remains relevant, effective, and aligned with the organization's objectives and the needs of local organizations.

- Adaptation of contributions: Adapt contributions according to the changes in the needs of local organizations or the organization's strategic priorities.

8. Strengthening local partnerships:

- Development of sustainable relationships: Establish long-term relationships with beneficiary organizations, by exploring opportunities for closer collaboration or skills sponsorship.

- Participation in local initiatives: Involve the organization in local community initiatives to strengthen ties with the community and increase sponsorship opportunities.

- Sharing of best practices: Disseminate best practices in integrating local suppliers within the organization and with other companies to encourage broader adoption.